Purpose over plan
principle — attributed to Greg Hitchen
Greg Hitchen stopped writing five- and ten-year strategic plans about ten or fifteen years ago because life does not cooperate with them. Terrapinn now runs on a statement of purpose, to promote innovation and technology that changes people's lives for the better, and it will not produce defense, gambling or tobacco events. The portfolio that resulted spans vaccines, orphan drugs, digital health, solar and storage, and electric vehicle charging.
Source: Adler interview, about 00:05 to 00:06; Trade Show Talk Ep. 66.
purpose, portfolio, filters