The cast is the program
principle — attributed to Holly Peterson
Peterson chooses guests for what they can open in others, not for who they are on paper. A journalist beside a designer beside someone in finance who secretly writes poetry, plus one wildcard nobody knows. The friction is the program. There is no separate content layer. The guest list does the work that an agenda would do at a conference.
There's range: a journalist, a designer, someone from finance who secretly writes poetry. Add one wildcard no one knows. The friction creates fire.
guest-list, curation, friction